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Social Media for Internet Marketing? Yes or No?

  • April 1, 2021
  • Tagged as: internet marketing, social media, Social Media Management, Social Media Marketing

Among the endless possibilities when it comes to internet marketing, how much effort should you give for social media? As of 2020, more than 3.96 billion people are actively using social media around the world….

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Andy Patel
  • Blog

How Do We Specify a Phrase Match Keyword in Google Ads?

  • February 28, 2021
  • Tagged as: google ads match types, phrase match modifier google ads, what is phrase match in google ads

At the beginning of February 2021, Google announced that it’s going to phase out the broad match modifier in Google Ads over the coming months. This major change on the advertising platform will have an…

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Andy Patel
  • Blog

Broad Match Modifier To Phase Out

  • February 22, 2021
  • Tagged as: google ads keywords, google keywords, keyword match types

In his latest episode of the Pest Control Internet Marketing podcast, Andy responds to his listener who asked what the Google Ads budget should be. Google Ads is essentially a bidding war. So if you’re in a low…

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Andy Patel
  • Blog

What a Successful Digital Marketing Strategy Should Focus On in 2021 (and Beyond)

  • January 30, 2021
  • Tagged as: internet marketing, marketing strategy, online marketing, success

In this day and age, it is crucial for any business to have a strong presence online in order to succeed. Thus, in your marketing plan, you must have a solid strategy that takes into consideration the current digital…

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Andy Patel
  • Blog

Tips for Being Successful in Internet Marketing

  • January 25, 2021
  • Tagged as: branding, email marketing, internet marketing, online marketing, social media, success, website

In the latest episode of the Pest Control Marketing podcast, Andy tackles yet another question from one of his listeners, also talks about Internet Marketing! What is the Google Premier Partner Program? Andy’s marketing agency,…

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Andy Patel
  • Blog

Do These Google Ads Tasks to Prepare Your Business for Next Season

  • December 28, 2020
  • Tagged as: google ads, google marketing, internet marketing
to-do list, Christmas

Revising their Google Ads strategy is of key importance for local pest and wildlife control companies during slow times such as winter and the holiday season. This is why I’m going to go over tasks…

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Andy Patel
  • Blog

Holiday Checklist for Google Ads

  • December 23, 2020
  • Tagged as: google ads, google marketing, online marketing, pest control

In his latest episode of the Pest Control Marketing podcast, Andy is answering another question from one of his listeners.   How often should you be updating your negative keyword list? If you start a brand new campaign from…

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Andy Patel
  • Blog

The Overview of Google Search Expanded Text Ads

  • November 30, 2020
  • Tagged as: expanded text ads, google ads, google search ads, google search expanded text ads, paid search, PPC ads
google ads,google advertising, internet marketing, search ads

When creating Google ads, you need to pay special attention to the search ads as they are the most common and powerful ads. Probably the easiest to create are the expanded text ads, which are…

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Andy Patel
  • Blog

Best Ad Strategy for Pest Control

  • November 27, 2020
  • Tagged as: ads strategies, google ads, pest control, revenue on investment

In this episode of the Pest Control Internet Marketing, Andy is going to start by answering a question from one of his listeners. The listener is wondering: What is the typical Return On Investment (ROI)? This question is…

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Andy Patel
  • Blog

Creative Ways to Find Negative Keywords for Google Ads

  • October 31, 2020
  • Tagged as: google ads, google ads negative keywords, google keywords, google search terms, negative keywords
google ads,google advertising, internet marketing

Anyone who manages Google Ads campaigns can agree that 75% of the campaign’s performance is based on the keywords used, as well as the negative keyword strategy. You need to learn how to target the…

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Andy Patel
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